Latest Blog Posts

Learn how to hire the right people or give your current admissions and instructors the tools they need to build your school’s brand and showcase to your students you live what you teach.

Want to know the secret behind user-generated content? Learn how you can utilize your current students to build your school’s social media strategy.

Instagram recently released Reels, which are very similar to TikTok’s video format. But, which one should you actually be using? Here are the differences between the two!

We know that most, if not all, businesses were impacted by the coronavirus. Here’s the impact it had on beauty schools and what we learned about marketing during this time.

Teaching beauty school students social media marketing skills is invaluable. Here are some of the benefits to your beauty school by providing the education your students need.

If you’re a beauty school owner or a beauty school student, Instagram should be part of your marketing strategy. Here are 5 Instagram trends for 2020 to incorporate into your own feed!

As a beauty professional, it’s likely that your business has been impacted by the COVID-19 outbreak. Download this guide for 50 things you can do to improve your business at home. Your future self with thank you!

Because nail art is so visual, Instagram is one of the best places to display your work and attract new clients! If you’ve captured the perfect picture but you can’t use the nail polish emoji for the 158th time, we’ve got the list for you.

The power of social media is almost as strong as the power of touch! If you’re looking to grow your massage clientele then Instagram is definitely a place you should be marketing.

We’ve come up with 50+ Instagram captions to help you convince potential new clients …

If you’re giving your clients swoon-worthy skin and posting the results on Instagram, those pics need captions that are just as deserving of a double-tap.

Click here to get 60+ caption ideas for estheticians!

BAAB-Esthetician-Captions-PDF